Nelo, the largest canoe manufacturer in the world, and Sportscene, the only media company in the world who focuses entirely on paddle sports, have joined forces in a promotional clothing sponsorship deal. Nelo, having produced 30,000 boats to date and Sportscene with 24/7 distribution of paddle sports’ news, consultancy and media production, are the two unique brands in the specialised world of paddlesports.
Nelo will provide Sportscene with promotional work clothing co-branded with the Nelo and Sportscene logos. This timely agreement is the perfect match as the lead-in to the 2012 peak competition season for paddle sports. With the Olympics as the feature event, Sportscene will have increased visibility whilst working at the World Cups and the Olympic Games. The Nelo-Sportscene clothing will be seen at all major events for canoe sprint, canoe slalom, rafting, canoe polo and several other paddlesports.
Nelo Directors Andre Santos (Nelo International), Jimmy Owens (Nelo Australia) and Rob van Bommel (Sportscene) are obviously very satisfied with this partnership between their two major and leading brands in the world of competitive paddlesports.
So whenever you happen to be at one of the World Cups or the Olympic Games watch out for 'Sportscene at work' in the co-branded Nelo-Sportscene clothing!